Volvo Cars appoints new importer and distributor in Sri Lanka

Volvo Car Group from Sweden is one of the world’s most progressive, innovative and exciting premium car brands.

The company announced the appointment of Swedish Cars (Pvt) Ltd., an IWS Holdings company, as the importer and distrib-utor of Volvo’s cars in Sri Lanka.


Swedish Cars announced that it is now offi-cially commencing the development of the Volvo Centre Colombo with a comple-tion date set for August 2016.

Swedish Cars (Pvt) Ltd. will assume full responsibility for the importation, dis-tribution, sales, marketing, PR and after sales service for Volvo cars in Sri Lanka and will also include the right to appoint dealers and service centres in the country.

“We are very happy to be working with IWS Holdings and Swedish Cars in Sri Lanka and we are excited to be able to offer our products here.


Volvo’s heritage of safety, quality and environmental care stretch back to 1927.


Our new prod-ucts, the XC90 and S90, which have just been launched, add a distinct modern luxury experience to our brand offer that will be very well appreciated in Sri Lanka,” said Jari Kohonen, Vice-President of Volvo Cars, Asia Pacific.

The new one-stop facility, on Kandy Road near the Colombo-Katunayake Highway, will cover almost 20,000 square feet when complete, at a cost of US$ 2 million.


The newly built Volvo Centre will be the base for Volvo sales, service and mer-chandise to ensure ideal service levels and convenience to Volvo customers.


The Volvo Centre will showcase a six car showroom equipped with a Volvo fitting lounge and customer lounge, providing customers with a unique and engaging Scandinavian experience.

In addition, the Volvo Customer Service Centre will have six service bays in a fully equipped state-of-the-art workshop with access to a Volvo Genuine Parts Warehouse to cater to current and future Volvo owners.


All cars sold through the Volvo Centre will be certified with a three year manufacturer’s warranty.

Arthur Senanayake, Chairman of the IWS Holdings Group said, “We are thrilled to have the opportunity to represent the Volvo brand in Sri Lanka, and are cer-tain that our depth of experience combined with the passion for this brand will stand us in good stead in this partnership.


IWS Holdings aims to provide the best customer experience in every industry we operate in, and is committed to using our expertise and knowledge to create an ideal Volvo experience for our customers in Sri Lanka.”

The Volvo Centre Colombo will be built to the Volvo Car Group’s new Retail Ex-perience Guidelines and will be the perfect platform to introduce Volvo’s new-est award-winning product range to Sri Lankan consumers.


With factory trained technicians and access to the latest diagnostic equipment and factory technical support, Swedish Cars aims to provide a premium customer care experience to ensure that Volvo owners enjoy a hassle-free ownership.

For Volvo Service Support, please contact Swedish Cars on +94 5394 340.

About Volvo Car Group

For the 2015 financial year, Volvo Car Group recorded an operating profit of 6,620 MSEK (2,128 MSEK in 2014).


Revenue over the period amounted to 164,043 MSEK (137,590 MSEK).


For the full year 2015, global sales reached a record 503,127 cars, an increase of 8 per cent versus 2014.


The record sales and operating profit cleared the way for Volvo Car Group to continue investing in its global trans-formation plan.

Volvo has been in operation since 1927.


Today, Volvo Cars is one of the most well-known and respected car brands in the world with sales of 503,127 in 2015 in about 100 countries.


Volvo Cars has been under the ownership of the Zhejiang Geely Holding (Geely Holding) of China since 2010.


It formed part of the Swedish Volvo Group until 1999, when the company was bought by Ford Motor Company of the US.


In 2010, Volvo Cars was acquired by Geely Holding.

As of December 2015, Volvo Cars had almost 29,000 employees worldwide.


Volvo Cars head office, product development, marketing and administration functions are mainly located in Gothenburg, Sweden.


Volvo Cars head office for China is located in Shanghai.


The company’s main car production plants are located in Gothenburg (Sweden), Ghent (Belgium), Chengdu and Daqing (China), while engines are manufac-tured in Skövde (Sweden) and Zhangjiakou (China) and body components in Ol-ofström (Sweden).

About IWS Holdings

IWS Holdings is a diverse conglomerate that covers many business sectors and has operated in Sri Lanka since 1982.


The IWS Holdings automotive portfolio con-sists of luxury brands such as Porsche and Jaguar with the latest addition of Volvo.

IWS Holdings have had over two decades of experience in the premium automotive market and strives to provide its customers with the service levels on par with mature markets.

Last modified on Monday, 11 April 2016 02:31