Nestlé, Durex and Coke are among the first brands to work with Facebook Creative Shop's new creative programme to develop better targeted campaigns in high-growth countries such as India and Kenya.

Pinterest is to test animated Pins on its feeds to provide advertisers with more ways to engage users with specialised content.

Facebook is reportedly working on a competitor to Twitter’s mobile ad distributor MoPub, according to Bloomberg.

Following the recent recommencement of the Colombo – Jaffna railway service, Mobitel today unveiled its latest mTicketing counter at the Jaffna railway station.

Facebook chief executive Mark Zuckerberg has said he would “love” to partner with Google to bring the internet to developing countries through its platform.

Google is looking to salvage Google+’s photo services by off-shooting it into a new apps called ‘Photos’ and ‘Streams’.

Changes to improve safety and content issues on Twitter will be rolled out from 27 February, and should reach all users in the coming weeks.

The National Mobile Service Provider, Sri Lanka Telecom Mobitel has partnered with Twitter, one of the largest social networking sites in the world, to give its valued customers the opportunity to use Twitter for free for the duration of the ongoing high octane cricketing action.

Celltick, a global leader in mobile initiated commerce announced its partnership with Airtel Lanka, a subsidiary of Bharti Airtel, a leading global telecommunications company with operations in 20 countries across Asia and Africa. With this partnership, Celltick will provide a fully managed high-value interactive service on the home screen for Airtel Lanka’s 1.7 million subscribers based on its patented LiveScreen platform.

Following the recent launch of the “Connect to Learn” initiative in Colombo, Ericsson Sri Lanka, Sri Lanka Telecom Mobitel, Open University of Sri Lanka (OUSL) and the Commonwealth of Learning (COL) unveiled the “Connect to Learn” initiative for the Kandy region on 17th February.

An ardent supporter of sports and the game of cricket in particular, Mobitel today launched a song named “Hadawathinma Sri Lankikai” (Wholeheartedly Sri Lankan) for the millions of fans geared to cheer the cricket team for the mega cricket event.