The event will take place in Colombo, Sri Lanka, bringing together senior executives, broadcasters, media experts, and international partners from across the Asia-Pacific and beyond.
The ABU General Assembly is the Union’s flagship annual event, providing a strategic platform for its over 220 members in 60+ countries to discuss global media trends, technological innovation, sustainability, capacity-building, and the evolving role of public-interest media.
The 2026 edition will mark a significant milestone by returning to Sri Lanka, a country with a rich cultural heritage and an active contributor to ABU initiatives.
The Maharaja Media Network comprises of MBC and MTV- long-standing and influential ABU members - will serve as the official host organisations.
Known for its leadership in journalism, innovation, and community service, the Group has been instrumental in strengthening regional cooperation and promoting high-quality media in South Asia.
Cinnamon Life at City of Dreams Sri Lanka will serve as the Official Hospitality Partner for the 2026 ABU General Assembly, with the venue hosting key conference sessions and delegate engagements.
Its integrated event spaces and modern facilities will support the organisational and operational requirements of the Assembly, providing a cohesive setting for meetings, discussions, and related programme activities.
The partnership positions the venue as a central hub for one of the region’s significant MICE gatherings.
“We are delighted to bring the ABU General Assembly to Colombo in 2026,” said Ahmed Nadeem, Secretary-General of the ABU.
“Capital Maharaja Group has been a key partner in promoting excellence and innovation in broadcasting.
We look forward to working together to deliver a productive and inspiring gathering for our members.”
The General Assembly will feature high-level discussions, expert forums, capacity-building workshops, and dedicated sessions on emerging technologies, AI developments, media literacy, peacebuilding, and the future of broadcasting.
The event will also include networking opportunities, bilateral meetings, and cultural activities showcasing Sri Lanka’s heritage.
Further details, including programme themes, venue information, and registration procedures, will be announced in the coming month.
About the ABU
The Asia-Pacific Broadcasting Union (ABU) is the world’s largest broadcasting association, representing 224 media organisations across Asia, the Pacific and other regions.
Founded in 1964, the ABU brings together public service broadcasters, commercial broadcasters, and national media authorities to promote regional cooperation, strengthen media capacity, and support the development of high-quality, trusted broadcasting.