Serendib Flour Mills’ achievement at SLNQA 2023 reinforces the position of a trusted and progressive player in Sri Lanka’s food manufacturing industry, highlighting the dedication to aligning with international best practices.
Vijay Sharma, CEO, Serendib Flour Mills, says “The recognition is an endorsement to Serendib Flour Mills’ unwavering commitment to ‘Nourishing the nation’ through continuous improvement, operational excellence, and quality leadership.
Guided by a clear vision, the company has consistently invested in strengthening processes, empowering the workforce, and enhancing customer satisfaction, setting benchmarks in the manufacturing sector.”
Serendib Flour Mills, Head of Quality Assurance, Hemani Gunatilake added,
“The award also mirrors the team’s relentless pursuit of excellence and commitment to deliver the highest quality standards to customers.
In addition, the award inspires Serendib Mills to continue to raise the bar and contribute to Sri Lanka’s journey towards global competitiveness.”
Kalinga Wijesekera, Director, Brand and Corporate Communications noted,
“For the past 17 years, SFML has been playing a pivotal role in the nation’s food security driven by the overarching purpose of ‘Nourishing the Nation.’
SFML's commitment to excellence is evident in its utilisation of pioneering Swiss Buhler technology, enabling the delivery of the finest quality flour under the 7 Star brand, while introducing groundbreaking innovations to the Sri Lankan market.”
The SLNQA is Sri Lanka’s premier national award that celebrates organisations excelling in quality management and performance excellence.
They are based on the globally renowned criteria of the Malcolm Baldrige National Quality Awards (MBNQA) in the USA.
Applicant organisations are rigorously evaluated via seven key criteria such as leadership, strategic planning, customer focus, measurement and knowledge management, workforce focus, operations focus, and results.
The National Quality Awards are also a pathway to global recognition, with winners often becoming eligible for international accolades such as the Global Performance Excellence Award (GPEA).
Serendib Flour Mills Limited (SFML) is a wholly owned subsidiary of the Dubai-headquartered Al Ghurair, one of the leading diversified family businesses in the United Arab Emirates (UAE).

