Through its inclusive and innovative curriculum, industry partnerships, and international focus, Curtin is preparing graduates for success on the world stage.
The Curtin Bachelor of Business Administration degree empowers students with expertise through in-demand specializations while offering a comprehensive core business foundation.
The three-year BBA program enables students to personalize their degree by selecting from specializations such as International Management, Digital Marketing, and Innovation & Entrepreneurship.
The International Management track builds critical capabilities in cross-cultural leadership, emerging markets, ethics, and sustainable operations.
Digital Marketing provides an immersive dive into user experience design, digital strategy, social media management, and leveraging the latest marketing technologies.
For the entrepreneurial-minded, the Innovation & Entrepreneurship specialization develops skills in problem-solving, business planning, creativity, design thinking, and venture growth.
Hands-on learning is central also to Curtin's approach, with case studies, simulations, industry placements, and access to cutting-edge facilities.
The applied focus ensures graduates enter the workforce as job-ready professionals able to drive real business impact.
Currently, Curtin's business program has achieved elite international accreditation from AACSB (Association to Advanced Collegiate Schools of Business) and holds a 4 Palmes of Excellence rating from Eduniversal which rates schools according to their international reputation.
The University is also a signatory of the UN's Principles for Responsible Management Education, embedding sustainability and ethics into the curriculum.
For students in Sri Lanka interested in pursuing a world-class business education, Curtin's BBA provides an unparalleled educational experience.