This honour is especially significant for Sri Lanka, as it marks one of the rare occasions in recent years that a Sri Lankan marketing leader has been recognised on a global stage of this scale.
Campaign Asia’s 40 Under 40 is known for its rigorous, pan-Asia selection process, spotlighting leaders whose innovation, vision, and impact are transforming the industry.
Umair’s inclusion acknowledges his pioneering role in advancing the marketing and digital landscape in Sri Lanka.
Beyond his leadership at Roar Global, where he drives integrated marketing strategies advancing business growth through strong partnerships with Meta and other growing Social Media platforms, Umair has long championed the country’s digital future.
He served as a President of the Digital Marketing Association of Sri Lanka for two years, elevating professional standards and building a collaborative industry platform.
He is also the co-founder of Newswire.
“It is a privilege to have played an active part in Sri Lanka’s digital marketing evolution for almost two decades and to see that journey recognised on a global platform,” said Umair.
“Being included in Campaign Asia’s 40 Under 40 is not just a personal milestone, it also reflects the strides we have made as a country in digital marketing, and the potential we have to make a mark on the global stage.”
Umair’s recognition underscores the growing role Sri Lanka plays in Asia-Pacific’s digital economy and reinforces Roar Global’s mission to scale innovative marketing and technology ventures across the region.
About Roar Global
Roar Global is a marketing and technology group operating across Asia-Pacific.
With expertise spanning platform consultancy, content production, professional employment services, UGC solutions, and AI-powered brand visibility tools, Roar Global helps businesses scale faster in the platform and AI age.