Carroll and Walker directed and produced “Why We Ride,” a documentary that promotes modern motorcycling across every discipline.
Producer/director Carroll and producer Walker created a film that is one of motorcycling’s great testimonials – a feature-length documentary about why we “dream, discover and explore” on two wheels.
Their effort came at an opportune time for motorcycling, reminding riders about their passion and promoting riding to others when motorcycle sales were at some of their lowest levels in decades.
“Bryan Carroll and James Walker have produced what is arguably the most compelling demonstration for why we ride, short of physically experiencing riding itself,” said AMA President and CEO Rob Dingman.
“Their mission was to promote motorcycling to riders and non-riders alike. A year after its debut, their film has become one of the best advertisements for motorcycling available anywhere.”
A full account of Carroll and Walker’s creation of “Why We Ride,” as well as their personal stories about motorcycling, can be found in the January issue of American Motorcyclist, the official journal of the AMA.
The AMA Motorcyclist of the Year Award recognizes the person or persons who had the most profound impact within the motorcycling community in the previous 12 months. The AMA Board of Directors bestows the award annually.