British Airways LookUp campaign wins Grand Prix at Creative Out of Home Awards 2014 ( Video )

Thursday, 27 November 2014 11:49

British Airways' much lauded #LookUp campaign has won this year's Creative Out of Home Awards Grand Prix while Google has picked up the Chairman's Award for its Google Front Row work.

The Creative Out of Home Awards, in association with the Outdoor Media Centre, celebrate the best in Out of Home advertising across the UK.


This year they saw Ogilvy One, Clear Channel UK, Posterscope and Carat share the Grand Prix for developing the real-time outdoor advert for British Airways, which also won in the Digital Advert category too.

Clear Channel's work with British Airways also saw the company win in the Digital Updates category, while the Google Front Row campaign in the Innovation a Category for Grand Visual and Adam & Eve DDB.

Iris Worldwide's Mini UK 'Re-born' campaign won in the 48 or 96 Sheet Poster category while 'Life is Better with Cake' by JWT London was recognised in the Special Build section.

The awards were handed out a ceremony that took place at the Marriott Grosvenor Square in London with the support of headline sponsor, the Outdoor Media Centre.

 

Last modified on Thursday, 27 November 2014 12:06